The seeds have been planted in the Garden State. June of next year may be an important time for the state of New Jersey and, particularly, for film and video production in Jersey City. The second largest city in the state has gained a reputation for being uncooperative with filmmakers and not very accommodating to their needs. However, that could soon change and Jersey City could become the premiere film and video production destination in the state.
New Jersey’s Senate Economic Growth Committee, after listening to film and television industry people along with university administrators, advanced the Garden State Film and Digital Media Jobs Act. The bill aims to dramatically increase the city’s allotted annual funds for film and digital media production tax credits. Studies have proven that these type of tax credits can be valuable tools to grow a state’s movie industry, and its economy as a whole.
Governor Christie took a stance against the hit reality show Jersey Shore, arguing it was an embarrassment and a waste of money. It’s hard to disagree about the embarrassment part, but a waste of money? Not at all. The money collected from parking meters increased drastically over the show’s run. It also impacted the local economy with cast, crew, and fans pouring money into hotel rooms, car rental companies, catering businesses, hardware stores, dry cleaners, legal fees, etc.
Jersey City has been taking additional measures with the hopes of making it a more enticing destination for production. The long and drawn out process for a filmmaker to acquire permits may get faster with the appointment of new positions within local government to handle much of the work. There are also plans to create a specialized online photo library to show off the variety of picturesque or otherwise interesting locations Jersey City offers.
New Jersey is just as close and convenient as Brooklyn or Queens is to Manhattan. Proponents of the bill point out the invaluable exposure big productions can offer. They also assure opposers that the funds are intended to benefit carpenters, electricians, and the like, not big actors and actresses. They sincerely believe that, come June of 2015, the state must get on board with offering competitive incentives to filmmakers, or it’ll be their own fault when big, money-generating film and video productions head across the river.
KVibe Productions is a full-service video production company. Whether it’s a product video production, a corporate video, or a commercial production, KVibe offers the total package of multimedia services from development through distribution.