It’s like they say, a person’s name, to him or her, is the most important sound or sight in any language. People tend to perk up when they realize they’re being singled out, specifically. Wouldn’t you?
That’s why it’s so important to start thinking about adding some amount of personalization to your marketing plan, particularly to your video production efforts.
After all, we all know that video has quickly become the go-to source of content for online users everywhere, so if a little personalization has the potential to take your video efforts to new levels, then it’s well worth the effort to make it happen.
October is here, and with it brisker weather, falling leaves, and Halloween!
And while many use the holiday as an excuse to eat as much candy as they can before collapsing, it’s also the perfect time to entertain and connect with your leads and current customers.
One way to do that is by creating a hard-to-forget commercial or corporate video, because if you can manage to make a lasting impression on your target audience with a high-quality, Halloween-inspired video production, they’ll remember you.
Most business know, by now, how valuable video production is in terms of marketing and that it’s also easier and more affordable to produce decent quality videos than ever before.
But we’ve been in NJ and NY video production for a while now, and while that’s led to more and more businesses creating corporate and/or commercial videos, it’s also led to a lot of poorly made corporate and commercial videos.
So, whether you’ve been creating videos and aren’t getting the kinds of results you expected or you’re about to start your journey with video, check out some of these common reasons that corporate and commercial videos fail so that you can avoid them.